Sometimes it helps to illustrate the intangible with the tangible. The principles we use in our relationships here on earth provide a very real picture of how we are to interact in our relationship with God.

So let’s pretend you could sit down with God and have dinner.

The following letter was compiled purposefully by a group of Baptist millennials. As you read, you’ll quickly see we are motivated by love with the goal of gracious, productive conversation leading to understanding and greater unity—ultimately resulting in many, many more lives being changed by the love of our amazing Savior, Jesus Christ.

No brand is built in a day, and consumer confidence is hard-won through single interactions, one at a time. Building brand equity is hard work, but well worth the effort.